MSGM Transformed The Metro Station into a Runway

MSGM show was located at Porta Venezia subway station in Milano.

Massimo Giorgetti’s metro; where all humans are equal and beating together in the rhythmic of the city.

A collection inspired by the underground and moving universe of the metro with several key words like souls, traveling, noise, colours, shapes, obsession and love.
Wool suits and wide coats, sweaters and shorts taken over by crystals to make way for panties and printed shirts, chunky soles and fury footwear.

Giorgetti collaborated with the Franco Albini foundation, author of the graphics for Linea 1 of the Milan metro inaugurated in 1964, a form that we can find in the prints of the MSGM collection reproduced by Google Pixel 8.

Milan… where it all began and which is once again the starting point of MSGM.