
<h2 class="wp-block-heading">In Paris this summer, Demna staged a finale that felt more like a personal reckoning than a fashion show. His 54th couture collection—his final one for Balenciaga—was less spectacle and more study: a slanted, quiet excavation of what haute couture means today.</h2>



<p>The livestream began unusually, focusing first on the front row—guests framed as participants rather than passive viewers. They weren’t just witnessing; they <em>became</em> part of the narrative. As each name was spoken out loud in the soundtrack, it registered less as credit and more as acknowledgment—a declaration that everyone present had shaped the moment.</p>



<p>Casting that mixed supermodels, regular collaborators, and intentionally unpolished faces extended Demna’s long-running desire to blur the boundaries between the aspirational and the ordinary. For this finale, it landed heavy: couture became inclusive, purposeful, unpredictable.</p>



<p>The clothing itself reflected this shift. Each piece was impeccably handcrafted—no stretch or easy off-the-rack cuts—maintaining couture’s precision, even in exaggerated volumes. There was a clear nod to Cristóbal Balenciaga—structural shoulders and pristine tailoring—but reimagined through Demna’s avant-garde lens.</p>



<p>And then there was the bride: Eliza Douglas, Demna’s creative muse, closed the show in a gown that felt paradoxically familiar and alien. Her presence was a living manifesto, the human anchor of a collection both cerebral and visceral.</p>



<p>This wasn’t a goodbye staged for headlines. It was a final, deliberate act—a demonstration of Demna’s defining legacy: couture that lives in tension, between craft and culture, ease and excess. As Kering primes the house for calmer aesthetics, Demna insisted on complexity.</p>



<p>Across screen and salon, it felt like a passing of the torch—and the promise that the future of luxury can still surprise.</p>



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End of an Era: Demna’s Last Coup at Balenciaga Couture


<h2 class="wp-block-heading">Ayşe Demirhan, Model/Founder of Aziza Kasbah. She is the one who is soaking up every golden second. She knows it’s summer — the sun’s warm embrace, the scent of blooms in the air, and the freedom in every breeze. She’s not just living in the moment; she’s savoring it, dancing with it, and letting it wrap around her like sunshine.</h2>



<p><strong>3 things in your beach bag?</strong></p>



<p>La Roche Posay Anthelios Spf Stick, Carmex Spf 15 Lip Balm, Glossier hot cocoa dotcom</p>



<p><strong>What’s your beach read?</strong></p>



<p>Persepolis Marjane Satrapi</p>



<p><strong>Favorite summer food?&nbsp;&nbsp;</strong></p>



<p>Coconut</p>



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<p><strong>The moment summer officially begins for you?&nbsp;</strong></p>



<p>When I start wearing only flip-flops.</p>



<p><strong>Bodrum or Çeşme?&nbsp;</strong></p>



<p>Bodrum.</p>



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<p></p>


HOTLIST: Ayşe Demirhan


<h2 class="wp-block-heading">In the warped interior of the Grand Palais’s Salon d’Honneur, Chanel presented its final haute couture collection shaped by the in-house team that has worked with Karl Lagerfeld and Virginie Viard over the past decade. The setting echoed a stretched memory: mirrored walls, beige drapery, and surreal proportions of Gabrielle Chanel’s apartment sofa.</h2>



<p>The collection came from the in-house team that has shaped the house’s vision for years. Without aiming for farewell or spectacle, the show focused on line, volume, and motion. Shapes were edited, not erased. Proportions shifted but stayed calm.</p>



<p>Shortened jackets, cut to graze just above the waist, introduced glimpses of skin with a measured approach. They were paired with elongated skirts—some slit, some layered—bringing a sense of openness to grounded silhouettes. Thigh-grazing boots returned across multiple looks, nodding quietly to earlier chapters of the brand’s visual history. Materials were handled with restraint: they followed the body without gripping it, and loosened without losing form.</p>



<p>Familiar elements reappeared, gently reworked. Tweed ensembles broke open at the waist. Lightweight blouses softened the upper half and left the arms exposed. Skirts shaped like petals adjusted the line of the figure without overwhelming it. Volume was used thoughtfully—more like a breath than a bold gesture. Each look seemed to move around the wearer, rather than cling to them.</p>



<p>Details were consistent: gold buttons, pale tones, occasional fringe. Hair was soft. Makeup stayed light. Everything pointed back to the same rhythm—measured, aware, but not too self-referential.</p>



<p>As the house marks its 110th year and prepares for a shift under new creative leadership, this collection didn’t attempt to summarise anything. It let the work speak as it was: complete in its control, subtle in its release.</p>



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<p></p>


Chanel Haute Couture FW25: A Last Breath Before the Leap


<h2 class="wp-block-heading">Zohaer Majhadi, Global PR Director. He is the one whose refined tastes compel him to follow through, who understands the true worth of time not just the easy pace of summer days, but in every fleeting moment.</h2>



<p><strong>A fragrance or smell that reminds you of summer?</strong></p>



<p>My favorite fragrance is a perfume created by my friend Sanya. The perfume is inspired by Sanya’s childhood memories in Cyprus. It’s fresh, slightly spicy, and beautifully nostalgic. Every time I wear it, I feel connected to her story and the soulful place that inspired it.</p>



<p><strong>What’s the name of your summer playlist?&nbsp;</strong></p>



<p>My summer playlist definitely has to be romantic—I just love a romantic summer vibe. Right now, my favorite singer is Snoh Aalegra. I discovered her a bit late, but I’m completely obsessed. Her voice is so deep, soulful, and summery—it’s the perfect soundtrack for warm, slow days. Another artist I’ve been playing on repeat this summer is Omar Apollo. I also discovered him this year, and I’m honestly hooked on both his voice and his songs. Together, they set the mood for exactly the kind of dreamy, emotional summer I love.</p>



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<p><strong>Your perfect summer day?</strong></p>



<p>My perfect summer day starts with waking up at sunrise—there’s something so peaceful about those early morning hours. I usually start with a meditation, then go for a walk or a run to get my body moving and my mind clear. I love spending the day outdoors, walking around, exploring new places, and discovering little gems in the city or nature. Lunch with a good friend is a must—something light, fresh, and shared over good conversation. If I can fit in a swim, that’s the dream. I always try to end the day early, with a quiet sunset and a nice dinner—ideally somewhere with a beautiful view.</p>



<p>I really value a healthy, mindful lifestyle. For me, summer isn’t about partying—it’s about presence, peace, and making the most of each moment. Quality over chaos, always.</p>



<p><strong>Bodrum or Çeşme?</strong></p>



<p>Bodrum. Always and forever.</p>



<p><strong>Sunrise dip or happy hour?</strong></p>



<p>Sunrise dip.</p>



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HOTLIST: Zohaer Majhadi


<h2 class="wp-block-heading">At the Petit Palais, Daniel Roseberry presented a collection that peeled back the layers of couture rather than adding more. Gone were the viral stunts and costume theatrics. What remained was something quieter, stranger, and far more intimate.</h2>



<p>The show opened with a stark black-and-white palette — a contrast not just visual, but emotional. These were garments as memory, as provocation, as breath held in. Corsets no longer cinched or shaped; they outlined, revealed, questioned. Ribcage-like structures hovered over the body, framing not flesh, but absence. What if couture didn’t perform? What if it whispered?</p>



<p>Each silhouette was drawn with restraint but rarely resolved. Coats crumpled mid-motion, seams curved then fell apart, drapes were unfinished sentences. The tension wasn’t between tradition and innovation — it was between surface and depth. Schiaparelli’s surrealism lived on, not in bombast, but in eerie grace. Feathers jutted where symmetry should’ve been. Velvet faked neoprene. Gloves mimicked skeletal wings. Nothing landed quite where expected.</p>



<p>There were no lions this time, no viral accessories engineered for the internet. But there was still armor — quieter, psychic, slow-burning. A twisted ribbon, a displaced rosette, a shoulder that refused to sit politely. Every detail demanded a second look. Maybe even a third.</p>



<p>Roseberry wasn’t referencing Elsa Schiaparelli directly — but she lingered. Not as a quote, but as an energy. A mood. That disorienting push-and-pull between elegance and oddity, presence and absence.</p>



<p>FW25–26 wasn’t about nostalgia or provocation. It was about control — and the power of letting go of it. In an age of algorithms and overload, this was couture as negative space. It didn’t ask to be liked. It asked to be interpreted.</p>



<p>And in doing so, it reminded us that the most radical act in fashion today might simply be restraint.</p>



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<p></p>


Schiaparelli FW25: The Shape of What’s Missing


<p>In the golden age of gig economy romanticism, “freelance” has become a buzzword for freedom. It’s marketed like a lifestyle upgrade. No bosses, no commutes, just creativity on your own terms&#8230; Instagram makes it look idyllic; working from a cafe in Lisbon, deadlines in yoga pants, replying to emails between beach dips and oat milk lattes. But behind the aesthetic &nbsp;lies a far more complicated, often underwhelming reality. Being freelance is, frankly, overrated.</p>



<p>The biggest selling point of freelance life is freedom. Sure, you can technically work from anywhere. But when your livelihood depends on chasing invoices, juggling five clients, and saying “yes” to everything because you don’t know when the next project will land… Freedom becomes a mirage. You don’t have one boss, you have ten.You don’t work 9 to 5, you work always. And vacations? They’re just workdays in disguise, with guilt attached. Ofc the hustle is not that much.&nbsp;</p>



<p>Freelancers aren’t just creatives or technicians. They’re also their own marketing team, accountant, project manager, and therapist. Every gig is a pitch. Every invoice is a negotiation. Every late payment is a stress spiral.</p>



<p>It’s not about doing what you love. It’s about doing what pays and doing it constantly, sometimes under people who treat you as disposable. Burnout doesn’t knock. It barges in wearing a deadline. No benefits. No insurance. No sick days. No paid time off. Feast or famine is the norm. One month, you’re flush. Next, you’re wondering if you should go back to that job you swore you’d never return to. No team. No clashing ideas, No support. You are your own. No brainstorming. No learnings from a colleague.&nbsp;And in an algorithm-driven world, your value is increasingly tied to metrics — likes, followers, clicks — rather than your actual work.</p>



<p>There’s also a hidden emotional toll: isolation.&nbsp;Coworkers become memories. Office banter is replaced by silence and self-doubt. You’re always on, yet often alone with no one to bounce ideas off, no creative friction, no spontaneous lunch breaks to anchor the day.</p>



<p>Let’s stop pretending it’s the perfect lifestyle. Let’s stop selling it like it’s the dream, it’s just a different kind of trap.</p>


Being “freelance” is overrated


<h2 class="wp-block-heading">Michael Rider’s debut for CELINE set a distinct tone. After months of anticipation and a quiet runway hiatus, Spring/Summer 2026 emerged not with spectacle, but with clarity. A negotiation between heritage and progression.</h2>



<p>Rather than overwrite CELINE’s existing vocabulary, Rider offered a subtle remix. The silhouettes were recognisable: narrow blazers, slick sunglasses, softened tailoring. But they felt less like Hedi Slimane’s declarations and more like conversations — quieter, more measured.</p>



<p>The show unfolded in calibrated layers. Tailoring, while precise, met fluid trenches and diaphanous shirting. Sheer button-ups sat beneath cropped leather vests, and pleated trousers were matched with delicate knits. Everything suggested thoughtfulness — less about rupture, more about alignment.</p>



<p>Rider stayed loyal to CELINE’s chromatic world: deep black, dusted grey, sharp white, and punctuations of cherry red and ice blue. Accessories weren’t an afterthought. Slim belts, looped keychains, and compact bags were fused into the looks. The merchandising logic behind them was palpable, but never overt.</p>



<p>Spring 2026 was a quiet but confident merging of the brand’s past and present. Rider brought together Phoebe Philo’s softened structure, Hedi Slimane’s precision, and his own experience at Ralph Lauren and Balenciaga under Ghesquière. Familiar items like layered T-shirts, polos, and sweatshirts were styled with care and slight distortion, making everyday garments feel considered without losing their practicality.</p>



<p>Accessories played a central role. Sunglasses, brooches, charm belts, keyrings, and small bags were part of the silhouette, not added on. Rider’s merchandiser instincts were clear in the way each look carried something to hold or fasten or attach.</p>



<p>Equestrian touches tethered the collection to a sense of movement and control. Horse-and-carriage insignias resurfaced on knits and leather goods, while riding boots, long gloves, and jodhpur-adjacent trousers traced lines between tradition and subversion. The skinny trousers stood apart. More stretch than Slimane’s, cut like riding crops, they felt slightly out of sync with recent trends. For years they’ve been seen as anti-fashion, but here they were used to reinforce the equestrian line. The effect was intentional, even if it felt unfamiliar.</p>



<p>And then came lightness. The Phantom bag returned, softened and smiling at the edges. Washed pastels entered the scene. Some proportions loosened their grip. Alongside playful proportions and a lighter colour palette, it signalled a shift in mood. If this is where CELINE is going, it’s not about choosing between identities, but letting them speak at once. In those small gestures, a shift in energy. Not radical, but intentional.</p>



<p>There was no bombast. No sets to distract. No soundtrack to overpower. Just garments, in space, with room to breathe. In a season obsessed with fashion’s volume, CELINE turned it down.</p>



<p>This wasn’t about declaring a new era. It was about understanding the present one. And perhaps that’s Michael Rider’s greatest introduction: a refusal to chase noise, choosing instead to steady the signal.</p>



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CELINE SS26: BETWEEN ABSENCE AND ASSERTION

BERLIN FASHION WEEK: THE NEW IT FASHION WEEK?


<h2 class="wp-block-heading">Berk Abdullahoğlu, Turkey Marketing and Sales Director at Seventy One Gin. Berk doesn&#8217;t chase summer highs, he curates them. A morning swim, a bite of something fresh from the sea, a Paloma in hand (or whatever the sun calls for). For him, it&#8217;s not about escaping the city &#8211; it&#8217;s about finding rhythm in the heat, taste in the salt, and joy in the in-between. No plans, just perfect timing.</h2>



<p><strong>Your favorite summer destination?</strong></p>



<p>Any remote Greek island does it for me. Or my little secret cove in Bodrum.&nbsp;</p>



<p><strong>Favorite cocktail? </strong></p>



<p>Paloma is my favorite but during summer, anything goes.&nbsp;</p>



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<p><strong>Your perfect summer day?&nbsp;</strong></p>



<p>Wake up, light breakfast, hit the beach, sunbathe and swim and day drink and sunbathe and have some midye dolma.&nbsp;</p>



<p><strong>Favorite summer food?</strong></p>



<p>Fish and crustaceans especially&nbsp;the tiny fried Greek shrimps</p>



<p><strong>Happy hour or sunrise dip?</strong></p>



<p>Sunrise dip and sunbathing all day.</p>



<p><strong>Karpuz or erik</strong>?</p>



<p>Karpuz all the way! </p>



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HOTLIST: Berk Abdullahoğlu


<h2 class="wp-block-heading">Donatella Versace’s final campaign as chief creative officer of Versace isn’t a swan song, it’s a statement. Photographed by Mert &amp; Marcus and starring house legends Kate Moss, Claudia Schiffer, Amber Valletta, and Natasha Poly, alongside modern muses Anok Yai, Mica Argañaraz and more, the campaign assembles a kind of fashion pantheon. It&#8217;s not a farewell — it&#8217;s a constellation. Each image a relic. Each model a torchbearer.</h2>



<p>Rather than indulge in nostalgia, the visuals offer something fiercer: a refusal to fade. The looks are archetypal Versace — sharp tailoring, molten chainmail, plunging silhouettes, oversized shades — but they’re rendered with a stripped-back intensity that lets the woman wear the myth. It’s not about looking back. It’s about becoming future-proof.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1-1024x1280.jpg" alt="" class="wp-image-68192" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_15-1.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>Kate reclaims her leopard-spotted throne, Claudia serves 90s face with timeless conviction, Amber and Anok oscillate between runway rebellion and refined allure. These aren’t ghosts of fashion past. They’re proof that a house built on audacity doesn’t age — it adapts.</p>



<p>Donatella’s own voice seeps through every frame. “Created with soul… with friendship,” she wrote in her caption. And that’s what this is: not a performance, but a communion. There’s no gimmickry, no forced virality — just the purity of brand DNA distilled through decades of trust, sequined defiance, and muscle-tight discipline.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11-1024x1280.jpg" alt="" class="wp-image-68193" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_11.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1-1024x1280.jpg" alt="" class="wp-image-68194" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_2-1.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>But to understand the weight of this moment, one must look back. After the tragic murder of Gianni Versace in 1997, Donatella stepped into a kingdom grieving its monarch. The world doubted. The fashion industry braced. But she didn’t flinch. She mourned in black lace, but she moved — transforming a brand drenched in excess into a global powerhouse that defined the pop-luxury aesthetic of the 2000s and beyond. From dressing supermodels to megastars, from Milan to Met Galas, Donatella steered the house through grief and spectacle alike, carving out a creative legacy on her own terms.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7-1024x1280.jpg" alt="" class="wp-image-68181" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_7.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5-1024x1280.jpg" alt="" class="wp-image-68182" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_file_5.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>As Donatella shifts into a new role as Brand Ambassador and hands the creative reins to Dario Vitale, this campaign doesn’t mourn. It marks a pulse. The beat of a woman who carried the weight of a surname and transformed it — through vision, through discipline, through sheer force of style.</p>



<p>After nearly three decades at the helm, this wasn’t just her final campaign. It was her mythology, framed. The Versace legacy is not bowing out. It’s just changing form. But this finale under Donatella? It’s pure theatre — the kind you don’t forget when the lights come up.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1-1024x1280.jpg" alt="" class="wp-image-68185" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace1-1.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4-1024x1280.jpg" alt="" class="wp-image-68197" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace4.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1-1024x1280.jpg" alt="" class="wp-image-68196" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace5-1.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11-1024x1280.jpg" alt="" class="wp-image-68190" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/versace11.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p></p>


After the Spotlight: Donatella’s Final Frame


<h2 class="wp-block-heading">In Lithuania, where traditions are passed down through silence, strength, and the softness of ritual, Francesca Allen discovered a visual mythology hiding in plain sight. Her latest photo series, <em>Plaukai</em>, takes its name from the Lithuanian word for &#8220;hair,&#8221; and explores a local competition that feels less like a beauty contest and more like a cultural incantation.</h2>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="770" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381-1024x770.jpg" alt="" class="wp-image-68169" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381-1024x770.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381-360x271.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381-680x511.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381-16x12.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/snapins-ai_3667770270136100381.jpg 1080w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>Held annually in a countryside village, the Longest Hair Competition is a celebration of identity, resilience, and feminine endurance. Allen’s lens doesn’t mock or fetishize—it listens. Her portraits are composed with gentleness, echoing the trust shared between photographer and subject. Girls stand barefoot in meadows, their floor-length hair tangled in wildflowers and wind. Grandmothers brush strands with the care of passing down a legacy. Each frame is a conversation between generations, between silence and softness.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="771" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-1024x771.webp" alt="" class="wp-image-68164" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-1024x771.webp 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-360x271.webp 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-680x512.webp 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-1536x1156.webp 1536w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-2048x1542.webp 2048w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-16x12.webp 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/33francesca_allen_-_photographer.format-webp.width-2880_NPlMtceddzZqlVHl-1200x903.webp 1200w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>Allen was initially drawn to the competition through archival videos and local whispers. What began as curiosity became communion. Staying with one of the contestants and spending weeks in the area, Allen immersed herself in the lives behind the locks. Her images strip away the novelty of long hair to reveal something deeper—hair as memory, as myth, as rebellion against time.</p>



<p>The series dances on the edge of documentary and dream. One shot captures a woman with hair grazing the floorboards of a wooden house, her expression somewhere between pride and shyness. In another, sisters braid each other’s hair in a kitchen glowing with late afternoon sun. These are not just aesthetic moments—they’re glimpses of a lineage that doesn’t ask to be seen, but remembered.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-1024x1280.png" alt="" class="wp-image-68162" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-1024x1280.png 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-360x450.png 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-680x850.png 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-1229x1536.png 1229w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-1638x2048.png 1638w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-16x20.png 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-1200x1500.png 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/3-scaled.png 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-1024x1280.png" alt="" class="wp-image-68163" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-1024x1280.png 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-360x450.png 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-680x850.png 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-1229x1536.png 1229w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-1638x2048.png 1638w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-16x20.png 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-1200x1500.png 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/4-scaled.png 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>Allen’s work doesn’t provide answers or conclusions. It gives us texture, rhythm, and a sense of slowness in a world that favours speed. In <em>Plaukai</em>, long hair isn’t a spectacle—it’s a story still being told, one strand at a time.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1364" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-1024x1364.webp" alt="" class="wp-image-68166" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-1024x1364.webp 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-360x480.webp 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-680x906.webp 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-1153x1536.webp 1153w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-1537x2048.webp 1537w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-16x21.webp 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg-1200x1599.webp 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/6RskuCGTcCQGgpyPFc5Au5-1600-80.jpg.webp 1600w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1370" src="https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-1024x1370.webp" alt="" class="wp-image-68167" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-1024x1370.webp 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-360x482.webp 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-680x910.webp 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-1148x1536.webp 1148w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-1531x2048.webp 1531w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-16x21.webp 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg-1200x1605.webp 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/07/9thjmNQNhti6bvWwnD2bv5-1600-80.jpg.webp 1600w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p>In an era saturated with digital filters and fleeting trends, <em>Plaukai</em> offers something radically intimate. It’s not about documenting difference, but dwelling inside it. Allen’s images are slow, intentional, and full of grace—reminding us that sometimes the most powerful forms of resistance are the quietest. Through the tangle of hair, we’re invited into a shared memory that spans generations, rituals, and geographies. The result is not just a photo series, but a living archive of care.</p>


A Tender Resistance Woven in Hair — Braided Histories, Quiet Futures


<h2 class="wp-block-heading">Sera Akyazıcı, Managing Director at TOURIST. She lets summer unfold like a song she already knows by heart. For Sera, it’s all about quiet rituals — barefoot days on a boat, music that drifts through warm air, and the kind of joy that only comes in the company of people you love. Her style is effortless, her rhythm her own, and the season bends gently to meet her where she is.</h2>



<p><strong>What’s your beach read right now?</strong></p>



<p>Conversations on Love by Natasha Lunn</p>



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<p><strong>Your perfect summer day?</strong></p>



<p>My perfect summer day is to go on a boat trip, aka Blue Voyage, with my closest friends -its a ritual we have been doing since high school &#8211; listening to live music of my friends&nbsp;playing, enjoying a glass of Aperol and feeling the sun, good music, and warm hugs and cuddles with my friends/family.&nbsp;</p>



<p><strong>What&#8217;s the name of your summer playlist?&nbsp;</strong></p>



<p><a href="https://soundcloud.com/iremtourfm">IREMTOUR FM</a> all day everyday, every season!</p>



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<p><strong>Your go-to summer outfit in 3 words?&nbsp;</strong></p>



<p>My new shorts from <a href="https://www.instagram.com/gohomeeli/">GOHOMEELI</a>, colorful bikinis that I got from Brazil last February/carnival and my pareo from Nepal, nothing fancy but light elegance</p>



<p><strong>Sunrise dip or happy hour?&nbsp;</strong></p>



<p>Happy Hour!&nbsp;</p>



<p><strong>Karpuz or erik?</strong></p>



<p>Karpuz.</p>



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HOTLIST: Sera Akyazıcı


<p>Love has always been a mirror, reflecting not only who we are, but the world we live in. And today, that world is filtered, looped, and endlessly scrolled. On Instagram, love is golden-hour photos, Parisian kisses, and perfectly timed “candid” giggles. On TikTok, it’s couple challenges, emotional montages, and viral heartbreaks set to Billie Eilish. Somewhere in between, real love is quietly suffocating under the weight of aesthetics, algorithms, and audience. We’re living in the age of content madness where every moment must be captured, curated, and consumed. And in this chaotic theatre of self-performance, love often becomes a prop. Not something sacred and spontaneous, but something to be scheduled, edited, and liked.</p>



<p>Social media promised connection, but it delivered spectacle. Young couples no longer fall in love privately—they perform it publicly. Every anniversary is a carousel. Every argument is an almost-breakup storytime. Every gesture, big or small, is a potential post. The raw, quiet intimacy that once defined love is replaced with a constant awareness: “Would this make a good reel?” And yet, we’re not entirely to blame. The platforms are designed to reward emotional extremity. Love, in its most stable form—calm, steady, a little boring—is unremarkable in the feed. But love in crisis, love in fantasy, love on a yacht or in matching pajamas? That’s engagement. That’s reach. That’s brand.</p>



<p>TikTok, especially, has turned relationships into trending content categories. We have “soft launch” videos, “boyfriend applications,” “what I ordered vs. what I got (dating edition).” There’s even a niche for “romanticizing your breakup.” The line between real emotion and performance art is dissolving, fast.</p>



<p>So where does that leave those of us looking for love not likes? It leaves us exhausted, sometimes. Disillusioned, often. But it also leaves us with a responsibility: to reclaim intimacy from the screen. To know when to turn off the camera. To choose presence over performance. To remember that the most profound love stories are rarely the most viral.</p>



<p>There’s nothing wrong with celebrating love online. But when the celebration becomes a production, we risk losing the very thing we’re trying to show off. Love doesn’t need filters. It needs attention. It needs privacy. It needs room to breathe without asking, “Should we post this?” As we teeter on the edge of this content-obsessed culture, maybe the most radical act isn’t creating more, it’s sharing less. Loving without the lens. Feeling without the filter. Being there, fully, when no one else is watching.</p>



<p>That’s not bad for the algorithm. That’s just good for the soul.</p>


Modern love in the age of hyper-curated digital life


<h2 class="wp-block-heading">She is the one who is soaking up every golden second. She knows it’s summer – the sun’s warm embrace, the scent of blooms in the air, and the freedom in every breeze. She’s not just living in the moment; she’s savoring it, dancing with it, and letting it wrap around her like sunshine.</h2>



<p><strong>Your go-to summer outfit in 3 words?</strong></p>



<p>Mostly something subtle, serene and sleek. </p>



<p><strong>The moment summer officially begins for you?</strong></p>



<p>When I forget what day it is &#8211; in a good way.</p>



<p><strong>What&#8217;s the name of your summer playlist?</strong></p>



<p>&#8216;Golden Hour Grooves&#8217;</p>



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<p><strong>Favorite cocktail?</strong></p>



<p>I&#8217;m a wine girl. A chilled glass of wine, please.</p>



<p><strong>Road trip or airplane?</strong></p>



<p>I used to love road trips-the slow, open road vibe-but lately, I&#8217;ve been all about airplanes. Faster, smoother, and it gets me closer to new places without the wait. </p>



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<p><strong>Show us your ideal summer moment</strong>.</p>



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HOTLIST: Merve Yeşilçimen Naykı


<h2 class="wp-block-heading"><strong>Some brands don’t just dress — they awaken, remind, and reimagine. IKINITA is one of them. Born from the shared vision of two sisters; India and Carla, the brand turns getting dressed into a ritual, identity into a narrative, and fashion into a deeply transformative experience. Inspired by film reels, sun-soaked summers, and the invisible weight of emotion, IKINITA pieces are made to be felt as much as worn. They don’t shout; they linger. They speak in whispers; to the skin, to the memory, to the self.</strong></h2>



<p><strong>Let’s start with how your story came to be. How did IKINITA come to life? What inspired you to start the brand?</strong></p>



<p>IKINITA was born from our shared love for transformation, turning the body into a story, the wearer into a hero. Fashion, for us, has never been just about clothing. It’s about identity, narrative, and presence. We grew up immersed in cinema; our father, a film director in the &#8217;90s, sparked our passion for visual storytelling. His world shaped ours,&nbsp; a blend of timeless glamour and fearless creativity.</p>



<p>But everything shifted when one of our daughters was diagnosed with a condition that impacted her vision. That moment cracked open a new universe for us. We started exploring the senses beyond sight texture, sound, emotion&nbsp; and found beauty in the intimate rituals of dressing. IKINITA became a way to feel deeply, not just to be seen.</p>



<p><img decoding="async" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-4-10-1024x683.jpeg" alt=""></p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>&#8221;We are sisters, creators, and survivors, and through IKINITA, we turn life’s beauty and struggle into something tangible.&#8221;</p>
</blockquote>



<p><strong>What do you think makes IKINITA’s design language stand out?</strong></p>



<p>We design for women to become their own muses : bold, soft, powerful. We want each piece to hold a story, a mood, a truth. We don’t chase trends. Instead, we’re inspired by cinema, architecture, nature, and emotions. Our pieces are crafted with deep intention, a balance between art and wearability, elegance and freedom.</p>



<p><strong>What’s the most fulfilling part of building a collection? </strong></p>



<p>It’s the liberation from rules, from judgment, from expectations. Each collection begins with a feeling, a whisper, a visual we can’t shake. We let it sit, gather textures, words, memories and then we build something from it that feels like magic. It’s about storytelling through silhouette, material, and sensation.</p>



<p><strong>What is the most challenging part?&nbsp;</strong></p>



<p>Keeping the balance between fantasy and function. We want our pieces to feel like wearable art, but they also need to be lived in, to make the wearer feel confident, comfortable, sensual, and entirely themselves.</p>



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<p><strong>Your SS25 collection draws inspiration from childhood nostalgia, what’s your favorite childhood memory?</strong></p>



<p>We grew up on a boat and summers in Turkey were some of our most defining moments. Bodrum, and especially Maçakızı, feels like part of our soul. Years later, one of us moved to Turkey. Returning there to open our store felt like a homecoming. We’ve always been drawn to places with depth, history, and energy, and Maçakızı has all of that.</p>



<blockquote class="wp-block-quote is-layout-flow wp-block-quote-is-layout-flow">
<p>“We want our pieces to evoke emotion, to help women feel bold, soft, rebellious, ethereal… whatever they need to be that day.”</p>
</blockquote>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-1024x1280.jpg" alt="" class="wp-image-68050" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-1229x1536.jpg 1229w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-1638x2048.jpg 1638w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-1200x1500.jpg 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/collage2-2-scaled.jpg 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p><strong>Do you have a structured creative process or does it emerge more organically from mood, conversation or intuition?</strong></p>



<p>Like a conversation: fluid, unpredictable, always full of surprises. We gather inspiration like detectives, let it rest, and then come back to create.</p>



<p><strong>How do you balance two creative minds within one brand identity? What happens when you disagree?</strong></p>



<p>There’s trust, respect, and rhythm between us. We grew up together, and that bond allows us to challenge each other while always staying connected to our shared vision.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-1024x1280.jpg" alt="" class="wp-image-68059" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-1229x1536.jpg 1229w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-1638x2048.jpg 1638w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-1200x1500.jpg 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-6-scaled.jpg 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1280" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-1024x1280.jpg" alt="" class="wp-image-68054" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-1024x1280.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-360x450.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-680x850.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-1229x1536.jpg 1229w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-1638x2048.jpg 1638w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-16x20.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-1200x1500.jpg 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-10-scaled.jpg 2048w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p><strong>What do you want someone to feel when they wear IKINITA — beyond aesthetics?</strong></p>



<p>Liberation. Intuition. Power. We want our pieces to evoke emotion, to help women feel bold, soft, rebellious, ethereal… whatever they need to be that day. Wearing IKINITA is about stepping into your own narrative with confidence and grace.</p>



<p><strong>Is there a fabric or technique in SS25 that you feel particularly connected to; personally or creatively?</strong></p>



<p>We’re committed to sustainability not just in name, but in practice. Our garments are made in Europe using natural fabrics and leftover luxury materials from LVMH. We incorporate hand embroidery, build each piece like a puzzle, and put love into every stitch. It allows us to create affordable couture that’s beautiful, responsible, and entirely ours.</p>



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<figure class="wp-block-image size-large is-resized"><img loading="lazy" decoding="async" width="1024" height="696" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-1024x696.jpg" alt="" class="wp-image-68055" style="aspect-ratio:4/3;object-fit:cover;width:508px;height:auto" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-1024x696.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-360x245.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-680x462.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-1536x1044.jpg 1536w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-2048x1393.jpg 2048w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-16x11.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/look-12-8-1200x816.jpg 1200w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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<p><strong>What kind of impact do you want IKINITA to have in the long run; culturally, emotionally or anything in-between?</strong></p>



<p>We made a pact to honor our childhood dreams and bring them into adulthood with meaning. We want IKINITA to leave a cultural and emotional legacy. Through every garment, we aim to offer not just fashion, but an experience. A reminder to feel, to dream, to live boldly.</p>



<p>We are sisters, creators, and survivors, and through IKINITA, we turn life’s beauty and struggle into something tangible.</p>



<p>As designers, we aim to inspire women to embrace their unique strength and beauty. We believe in empowering them to become their own muse, crafting lives filled with confidence, creativity, and resilience.</p>



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<figure class="wp-block-image size-large"><img loading="lazy" decoding="async" width="1024" height="1536" src="https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-1024x1536.jpg" alt="" class="wp-image-68052" style="aspect-ratio:2/3;object-fit:cover" srcset="https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-1024x1536.jpg 1024w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-360x540.jpg 360w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-680x1020.jpg 680w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-1365x2048.jpg 1365w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-16x24.jpg 16w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-1200x1800.jpg 1200w, https://cms.basedistanbul.com/wp-content/uploads/2025/06/DETALLES-1-scaled.jpg 1707w" sizes="auto, (max-width: 1024px) 100vw, 1024px" /></figure>
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Dressing the Soul: IKINITA


<h2 class="wp-block-heading">Jacquemus closed out Paris Fashion Week not just with a show, but with a quiet takeover of the Palace of Versailles — a setting that functioned less as scenery and more as symbol. The playful micro-bags and cherry-fueled virality were noticeably absent. Instead, the collection leaned into precision, intention, and a kind of poetic minimalism that demanded recognition, not spectacle. This wasn’t a performance built for clicks — it was a body of work asking to be understood.</h2>



<p>Jacquemus has always been fluent in the language of image. For years, he has given us tomatoes, linen fields, sun-drenched balconies and cinematic vignettes of summer. But with this SS26 collection, he seems to be searching for something less photogenic and more permanent. The silhouettes spoke louder than the setting. Dresses appeared reversed, pleated constructions unfolded mid-movement, and the tailoring—though subtle—spoke volumes.</p>



<p>Gone was the Instagram bait. In its place, a kind of studied restraint that whispered of a designer ready to graduate from viral sensation to heritage builder. A white look, almost ecclesiastical in its severity, stood in stark contrast to the soft blush palette that followed. Shoulders were pulled forward, necklines elongated, and hemlines dropped to near-monastic lengths. Everything felt intentional — less moodboard, more blueprint.</p>



<p>Yet it wasn&#8217;t without emotion. The designer looked inward this season, referencing his childhood, his family, and his own mythology. It was as if Jacquemus finally turned the camera on himself, but without vanity. The collection became a mirror: of past, of growth, of how far he’s come — and how much further he wants to go.</p>



<p>In many ways, this show was a reset. Not a reinvention, but a quiet recalibration. The romanticism remains, but it’s less flirtation, more reflection. Jacquemus doesn’t want you to just watch. He wants you to look — closely.</p>



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<p></p>
