Prada’s New Face – Pedro Almodóvar
What happens when an Italian fashion giant comes together with a cult director from Spain? A Prada campaign.
Prada dressed Pedro Almodóvar with its 2017 AW collection and photographed him for its new campaign. Titled Auter, the 30-second video portrays Almodóvar transforming from a director into a narrator. The camera films the director, whom we’re not used to seeing in front of the camera, playing a version of himself, dressed in Prada’s 2017 AW collection. Almodóvarian has never been more stylish.