Hogan – A blend of imperiality, thrilling renewal and dedication to the house

The Autumn/Winter 2024-25 season marks an exciting new chapter for Hogan as a global, modern lifestyle brand.

Their iconic sneakers take center stage and are more diversified, reimagined and upgraded than ever before. They now anchor full, ready-to-wear looks alongside new and elevated bags.

Styles are character-driven with a city rebellious vibe designed through a luxury lens of the finest fabrics and leathers. This contemporary era brings the youthful energy of Milan straight to the heart of the brand where it all began, showcasing our expertise and authority in the fashion industry.

Hogan completely redefines itself with a fresh expression of relaxed sophistication, blending history and memories with the present to forge an exciting breezy future! Today’s narrative embodies Milan’s cultural resurgence in a spirit of dynamism and effortless.

Hogan confidently celebrates the city and its people of Milan with authority. The new ‘address’ logo imbues sneakers, clothing details, and bags throughout the collection with a sense of place and time.