Karrouhat, Musician

Les Benjamins’ Dubai show traces the brand’s cross-cultural journey. Unlike conventional fashion brands, Les Benjamins has transformed its universe into a movement, creating a bridge that connects people who share common emotions. We are here with one of the brand’s key figures, Basil Alhadi—also known as Karrouhat. A familiar name to Les Benjamins followers, Basil is a musician with a strong connection to fashion. His career is shaped by his ability to express emotions through music, fashion, and creative projects. Staying true to his roots and aesthetics is essential to him, as is carrying his cultural perspective into everything he does. As we reunite at the Dubai show, it’s the perfect time to dive into Karrouhat’s connection with Les Benjamins and his perspective on the world of fashion.

Tell us about yourself.

I’m Basil Alhadi, also known as Karrouhat, a musician, DJ, singer, and fashion enthusiast. My career has been about expressing emotions through music, fashion, and creative projects, always staying true to my roots and aesthetic. I aim to bring a unique cultural perspective to everything I do.

What attracts you most in Les Benjamins designs?

The way Les Benjamins blends cultural heritage with modern design is remarkable. The storytelling through patterns and textures resonates deeply with me as it feels authentic and bold.

What is your favorite piece from the Les Benjamins Altaicana collection?

The Altaicana coat with intricate patterns really stands out for me. It’s both striking and versatile, perfect for someone who loves making a statement.

How would you describe your style?

My style is a fusion of bold and effortless. It’s rooted in authenticity, mixing contemporary pieces with cultural influences that reflect who I am.

What inspires you the most?

I’m inspired by stories—be it music, fashion, or people’s lives. Anything that carries emotion and meaning sparks my creativity.

“My style is a fusion of bold and effortless. It’s rooted in authenticity, mixing contemporary pieces with cultural influences that reflect who I am.”
-Karruhat

How would you describe your perspective on fashion in general?

Fashion is storytelling without words. It’s a way to express individuality, culture, and emotions, creating a unique dialogue with the world.

In your opinion, how does the consumption culture affect the fashion industry?

It’s a double-edged sword. While it drives trends and innovation, it also creates challenges like overproduction and loss of authenticity. We need a balance that respects creativity and sustainability.

What does the word fashion mean to you?

Fashion is identity. It’s how we express who we are without needing to explain.

What makes the Les Benjamins designs unique to you?

Their ability to merge tradition with modernity while maintaining an edge. Each piece feels like art, celebrating culture in a contemporary way.

Tell us more about your; Altaicana runway experience. How did you prepare for the show?

The Altaicana runway was an unforgettable experience. When Benji WhatsApped me that day to be part of the show and do the closing, I was so excited. I love Benji so much—he’s like a brother to me. We share so many things together, and he’s my family forever. Working with Benji and Laamya is always very special; I truly admire the effort and research they put behind every collection. In the fashion industry, they are some of the most lovable people because they are original and incredibly humble. This vibe was also felt behind the curtains—everyone was like family, and we were all so excited to walk for the brand. Always love.

Show us a selfie from the show day.